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Hot Stocks
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| Wednesday, February 27, 2008 @ 1:17 pm PST |
Volume II : Issue 09 |
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Spicy
Pickle's Pride of Ownership |
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You
don't need us to tell you again today how the Spicy Pickle (OTCBB:
SPKL) story has been a good one - we've been logging
the company's progress for a few months now. Instead, with the main
plot in motion, we can turn our attention to one of the developing
side
stories with a big impact on the bottom line as well as the top line.
Remember
the financing completed back on December
16th? The
purpose was to fund a few company-owned stores. Though ownership
requires more effort than just franchising a restaurant, the owner also
retains 100% of any profit. Thus, the attraction.
Spicy Pickle
raised a little under $6 million in the deal - enough to acquire somewhere
between 12 and 15 units, in our estimate. They signed leases for two of
these stores early this month...both in Colorado. Building new stores isn't
the only option though.
Per today's
news release, the company has repurchased four of its previously franchised
restaurants. Since these stores are already in operation, there's no
downtime or lag in terms of generating real revenue. Additionally, considering
the corporation is the resident expert on all Spicy Pickle matters, it's
not like there's any kind of transitional learning curve.
The
news release didn't provide any of the fiscal details, but given the average
unit does about $700K in sales each year, it wouldn't be unreasonable to
guess these stores are also doing annual sales in the $700K area. So, the
math here is fairly simple. We expect the company's top line to improve
by about $2.8 million per year. However, since the stores are no longer
franchises (and therefore don't pay royalties) the top line will be reduced
by something near $200K. The net additional revenue works
out to be something near $2.5 million, by our math. All those numbers are
strictly estimates though.
We don't have
any word on the degree of profitability of these four stores. However,
since the corporation decided to buy them, we can assume they're more profitable
as owned stores instead of as franchises...or could be soon. So,
we look for this to at least have some sort of positive impact on the bottom
line.
The stock is
redefining the support area we talked
about last time, at $1.10. The tune hasn't changed - that's the line
in the sand. As long as it holds up, SPKL stays in the hunt for another
bullish leg.
The entire press
release is below.
Were you listening
back on February
15th when we suggested Clearly Canadian (OTCBB:
CCBEF) was a breakout candidate? We sure hope you were, because
the stock is up 24% since then. Don't worry if you missed it - more
of the same may be on the way.
Like
we said then, there was one key technical event still needed to act as
a pseudo-clincher ...a move above 78 cents. That would carry shares
past their January and February peaks, thus constituting a 'higher high'
(the first one in a long time). Even thinking conservatively, Monday's
high of 83 cents would have been a convincing bullish argument for almost
any chart analyst. Tuesday's high of 95 cents and close of 92 cents could
be considered overkill.
So, we'll
start the hypothetical clock at 80 cents for our unofficial trade. That's
a realistic fill from Monday's trading. Potential targets we discussed
were $1.48 (the next Fibonacci line), and $1.71 (the 200 day average line).
Keep in mind we may or may not follow up on CCBEF at all; we just found
it to be an interesting possibility and wanted to pass it along to you.
Therefore, any target or stop should make sense solely for you.
By the way,
the catalyst was a changing of the guard. Bobby Genovese is the new CEO;
former CEO Brent Lokash will now be heading up the beverage division. Lokash's
immediate goal is to cultivate the drink market via new and existing partners,
and expand the use of concentrated mixes as a means of delivery.
In our view
it's not exactly a reason for a buying spree, but rather an excuse. On
the other hand, sometimes all you need to get the ball rolling is a
decent excuse. Clearly Canadian had been unduly beaten up for a while,
and now it looks like the market has decided to at least try and correct
the error.
We haven't forgotten
about Technical Communications (OTCBB:
TCCO) - there just hasn't been much to talk about since we called
the short-term top on the morning of February
12th. Shares ended up peaking at a high of $7.49 that day before closing
at $7.36. You could have gotten out at a high of $7.40 the next day, but
TCCO did indeed make good on the pullback we saw brewing.
Unlike
Clearly Canadian, our discussion of Technical Communications is neither
an official or unofficial trade...at least not yet. We saw a break
past $7.25 - one of the major items on our bullish punchlist - but
a move to a high of $7.49 is hardly worth the effort.
No, this
is a bigger picture idea - especially considering how volatile the
chart has been (and nearly impossible to 'trade'). Remember, our
original mention of the stock was through a long-term investor's eyes.
The growth trend here has been phenomenal - the short-term technicals may
just help you find a better entry spot.
With that in
mind ...despite the pullback last week and recovery this week, we think
TCCO has been volatile enough to merit waiting for a deeper dip than last
week's.
Here's the Spicy
Pickle news...
Spicy
Pickle(tm) Acquires 4 Locations From Franchisees
Accelerates
Growth of Company Owned Restaurant Program
Wednesday, February
27, 2008, 4:10 PM ET
DENVER, CO--(MARKET
WIRE)-February 27, 2008 -- Spicy Pickle(tm) fast casual restaurants (OTC
BB: SPKL.OB) announced today it has recently acquired four locations
from former franchisees. Three of the restaurants are in the Denver area
at the following locations:
10320
Federal Boulevard, Federal Heights Plaza #200, Federal Heights, CO, 80260
8923 E. Union
Avenue, Greenwood Village, CO, 80111
2043S. University
Boulevard, Denver, CO, 80210
The fourth is located
in Fort Collins, Colorado at 123 College Avenue, 1F, Ft. Collins, CO, 80524.
The acquisition
of these 4 restaurants brings the current company owned restaurant total
to 5. Two others are under construction, one in Ft. Collins and the other
in the Denver area, with opening target dates in late spring or early summer,
bringing the current total of company owned restaurants to 7.
Marc Geman, CEO
of Spicy Pickle Franchising, Inc. commented: "We raised capital in mid
December primarily earmarked for the expansion of our company owned restaurant
program. The acquisition of these existing restaurants allows us to ramp
up this program at a more rapid pace."
Furthermore, Mr.
Geman stated: "As is the case with many new franchise companies we began
with less experienced franchisees in our local market where the first restaurants
were located. As our concept gained recognition we attracted franchisees
that have the capability to develop multiple restaurants in a given territory.
There are tremendous efficiencies of multiple unit ownership in a market,
such as availability of trained personnel, coordinated marketing efforts,
efficiences of product procurement and communications. We believe that
these same efficiencies apply to corporate operations of restaurants, especially
in Colorado where we have the infrastructure in place. Our goal in the
corporate restaurant program is both economic and operational. Ownership
of corporate restaurants will give us an opportunity to fine tune and test
our menu, operations and procedures before using them system wide with
all of our franchisees.
By acquiring these
four restaurants from our early franchisees, we fast track the growth of
performing assets and deliver very significant top line growth. As owner
we reflect revenue from restaurant operations, which is a 20 fold increase
over the royalty we show when the restaurant is franchised. We have the
infrastructure in place to manage multiple restaurants. These new locations
insure 2nd quarter revenues that will be substantially higher than the
same reporting period in 2007."
Mr. Geman said
"In order to be successful we need to grow both our corporate and franchise
businesses side by side, gaining recognition and developing a following.
The recent lease signings and corporate restaurant developments continue
that momentum. There is nothing complicated about what we need to do. We
serve great food and stress customer service. As long as we continue to
do that and find the right locations our growth will be steady and continuous."
About Spicy Pickle(tm):
Founded in 1999,
Spicy Pickle Franchising, Inc. (OTCBB: SPKL) serves high quality meats
and fine artisan breads, baked fresh daily, along with a wide choice of
eight different cheeses, twenty-two different toppings, and fourteen proprietary
spreads to create healthy and delicious panini and sub sandwiches with
flavors from around the world. As a leading "fast-casual" concept, Spicy
Pickle(tm) offers menu items that are far beyond traditional fast food
-- but without the price point of casual dining. The hallmark of a Spicy
Pickle(tm) restaurant is quality, service and an enjoyable atmosphere.
The company is headquartered in Denver, Colorado, with restaurants open
or under construction across 16 states and many more in development nationwide.
For more about Spicy Pickle(tm), including franchise information and inquiries,
visit http://www.spicypickle.com.
Forward-Looking
Statements:
Certain statements
in this press release, including statements regarding the number of restaurants
we intend to open, are forward-looking statements. We use words such as
"anticipate," "believe," "could," "should," "estimate," "expect," "intend,"
"may," "predict," "project," "target," and similar terms and phrases, including
references to assumptions, to identify forward-looking statements. The
forward-looking statements in this press release are based on information
available to us as of the date any such statements are made and we assume
no obligation to update these forward-looking statements. These statements
are subject to risks and uncertainties that could cause actual results
to differ materially from those described in the statements. These risks
and uncertainties include, but are not limited to, the following: factors
that could affect our ability to achieve and manage our planned expansion,
such as the availability of a sufficient number of suitable new restaurant
sites and the availability of qualified franchisees and employees; risks
relating to our expansion into new markets; the risk of food-borne illnesses
and other health concerns about our food products; changes in the availability
and costs of food; changes in consumer preferences, general economic conditions
or consumer discretionary spending; the impact of federal, state or local
government regulations relating to our franchisees and employees, and the
sale of food or alcoholic beverages; the impact of litigation; our ability
to protect our name and logo and other proprietary information; the potential
effects of inclement weather; the effect of competition in the restaurant
industry; and other risk factors described from time to time in our SEC
reports.
COMPANY CONTACT:
Marc Geman, CEO
Spicy Pickle
Franchising, Inc.
303-951-2530
ir@spicypickle.com
Source: Spicy
Pickle Franchising, Inc. |
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its readers with factual information on select publicly traded companies.
MCP is owned and operated by Pacific Shores Investments, LLC ("PSI"). All
companies are chosen on the basis of certain financial analysis and other
pertinent criteria with a view toward maximizing the upside potential for
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The Managing Member of Pacific Shores
Investments, LLC purchased 200,000 shares of Spicy Pickle at $.25 per share.
This purchase was made in a Spicy Pickle private offering back in November
of 2006. The Managing Member of Pacific Shores Investments, LLC has also
purchased 50,000 shares of Spicy Pickle in the open market with an average
cost basis of $.55 per share. Additionally, Pacific Shores Investments,
LLC has been paid a fee of $30,000 cash and 250,000 shares of newly issued
restricted stock by Spicy Pickle Franchising, Inc. for coverage of the
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